In the first place because it creates jobs through the embroiderers that are making embroidery in the municipality and placing it in the market. It is these potentialities that we want to improve, maximize, give dimension to, not only respecting tradition, but giving it new perspectives, new approaches.

We want to position our Bordado de Castelo Branco, of ancestral roots, with remarkable figurative motifs, its own symbology and the use of singular materials, in a global context, without losing its local identity characteristics.